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Get Great Discounts at the USTA Southern Adidas Store

March 25, 2010 03:56 PM

USTA Southern announced today it is partnering with adidas to create a new team store for USTA Southern tennis teams, no matter which program they play in.

USTA Southern and Adidas will work with Team Connection, an online commerce site, to offer discounts for USTA Southern tennis teams on apparel, shoes and other items.

Adidas has been named an official sponsor of USTA Southern and official outfitter of USTA Southern Junior competitive teams in 2010.

USTA Southern’s team store offers members an opportunity to outfit their team with similar apparel and footwear or give individuals deals on merchandise. Orders will be handled through a special site provided by the Team Connection, of High Point, N.C.

The German sportswear company will provide the Section with web site links, member communications, print ads, recognition at section tournaments and meetings and other promotional benefits to its more than 185,000 members. USTA Southern represents about one quarter of the national USTA membership.

“Adidas is very excited to be the official apparel and footwear sponsor of USTA Southern,” adidas South East Sales Representative Bethany Atkinson said. “We have a strong commitment to growing the game of tennis and we feel this partnership is a win/win for the USTA Southern Section and adidas. We’re looking forward to outfitting teams in the iconic three stripes and providing the USTA Southern with the best product possible.”

“This is a fabulous opportunity for USTA Southern to work with adidas, one of the most prominent apparel companies in the world,” USTA Director of Sales, Marketing and Professional Tennis Bill Oakes. “Additionally, our partnership includes Team Connection, which is based in our Section.”

David Bolick, Team Connection’s Vice President of Marketing, explained, “USTA Southern's team store offers members an opportunity to outfit their teams through an exclusive website provided by Team Connection, Team Connection is extremely excited to partner with USTA Southern and adidas. This partnership builds off our commitment to servicing teams and we look forward to providing a high level of customized service to USTA League teams throughout the South.”